The OMNI CLIP is a unique and environmentally friendly approach to shoe packaging. It combines the functions of a plastic bag, shoe box, paper pulp, and tissue paper into one versatile clip. Made from 100% recycled PETG material, the clip is reusable and can hold the shoes securely, replacing the need for a traditional shoe box. This not only simplifies inventory management for store employees but also reduces waste volume by 12 times compared to regular shoe boxes.
One of the key advantages of the OMNI CLIP is its breathability. The clip's design allows air to flow through, keeping the shoes fresh and extending their lifespan. This feature enhances the overall quality of the product and ensures that customers can enjoy their shoes for a longer period of time.
The realization of the OMNI CLIP involves using recycled PETG material, which can be produced in various colors and designs. The dimensions of the clip are 12"x0.5"x5", providing a compact and efficient packaging solution.
OMNI CLIP offers numerous benefits to both shoe shop employees and customers. It simplifies the packing and unpacking process, making it easier for employees to find and display shoes. Additionally, it saves costs and reduces environmental impact by eliminating the need for excess packaging materials. After purchase, customers can use the OMNI CLIP to neatly display their favorite shoes at home, further enhancing the product's value.
The development of the OMNI CLIP was driven by the need to increase visibility of shoe products, improve display space efficiency, and reduce production costs. By eliminating the traditional shoe box, the OMNI CLIP allows customers to immediately see the shoes on display racks, enhancing their shopping experience. The slim design and convenient grip of the clip also enable more products to be displayed in a smaller space, maximizing the store's potential.
Young Joo Tak's design overcame the challenges posed by conventional shoe boxes, such as limited visibility and excessive waste. The OMNI CLIP not only addresses these issues but also provides a sustainable and practical solution for the shoe industry. Its innovative approach has been recognized with the Silver A' Design Award in the Packaging Design category in 2014, highlighting its outstanding expertise, innovation, and positive impact on the environment.
Project Designers: Eunice Young Tak
Image Credits: self made photo taken
Project Team Members: Jung Jun Hwang
Project Name: OMNI CLIP
Project Client: Eunice Young Tak